Auto Parts PIM to Simplify Your Life
Purpose-built for auto parts retailers that are burned out on stitching together spreadsheets, mis-matched fitment values, and managing multiple imports.
Most PIMs weren't built for auto parts, and most auto parts PIMs suck...
Garbage In, Garbage Out
Plug-n-Play automations and multiple data sources create a cluster of duplicate product info, mis-matched fitment values, and an overall bad shopping experience.
Connector fees stack up fast.
Competitors charge $199–$299/mo extra just for the Shopify connector. Add a second store, a DAM, an import tool — your "$499 PIM" is suddenly $1,200/mo before you've enriched a single product.
No Data Transformation
Most PIMs accept whatever you import, creating duplicates and bad data. The strict ones reject it and leave you cleaning up spreadsheets by hand. Neither option scales.
Take Control of Your Data & Catalog
Tired of being held hostage by fragmented tools and having to submit tickets every time you need to make a change? Your catalog should work for you, not against you. Own your data. Control your fitment. Run your business on your terms.
Do you want to list a lot of parts or make money?
Built for people who actually run auto parts websites
by people who actually run auto parts websites.
Centralized Catalog Management
One place for every product, every variant, every relationship. Purpose-built catalog architecture designed specifically for automotive parts.
- +Simple + configurable products with full attribute control
- +Mass edit, bulk action, saved datagrid filters
- +Full product history & audit trails
Vehicle Fitment That Actually Fits
The only fitment engine designed for the messy reality of automotive catalogs. YMM is a first-class citizen — not a metafield.
- +Unlimited custom columns: Year, Make, Model, Engine, Trim, Drivetrain, and beyond
- +Approved vehicle catalogs with strict / warning / open validation
- +Universal-fit & year-range storage native
- +Inline edit, CSV, XLSX, and Google Sheets import
- +Validation reports for orphans, duplicates, missing data
Native Shopify Integration
An embedded experience inside Shopify admin — not a thin wrapper. The Shopify connector is included, not a $299/mo add-on.
- +Embedded app shell inside Shopify admin
- +GraphQL-based product import with media + metadata handling
- +Collection sync and management (editing coming soon)
- +Background sync with progress tracking
- +Webhook coalescing & pause-during-reimport
- +Compliance + uninstall webhooks built-in
- +Roadmap: Direct product edit page fitment handling
Product Options & Customization
Configurable add-ons, custom fields, and conditional logic. Uses Hulk Options format for compatibility with existing workflows.
- +Dropdowns, swatches, color images, multi-selects, text fields
- +Target by product, category, or rule-based conditions
- +Match on title, vendor, tag, SKU, price, weight, inventory
- +Hulk-compatible import / export for easy migration
Public Fitment API
Power your storefront, mobile app, or third-party tools with clean, server-to-server fitment data.
- +Full fitment dumps, schema, catalog values
- +SKU lookup + YMM search endpoints
Import, Export & Data Transfer
Move catalog data at scale without breaking a sweat. CSV, XLSX, Google Sheets — all queue-backed for high volume.
- +Mapping profiles with preview / validation / execution
- +Queue-backed processing tuned for high-volume catalogs
- +Optional deferred indexing keeps imports fast
- +Quick export, saved Google Sheets profiles
Stack & Data Flow
Transparent Pricing. No Hidden Fees.
$2,000 one-time onboarding fee for all plans.
- ▸Up to 50,000 SKUs
- ▸2 Users, 2 Data Sources
- ▸PIM with Fitment Management
- ▸Shopify connector (included)
- ▸Email support
- ▸Up to 100,000 SKUs
- ▸5 Users, 5 Data Sources
- ▸Everything in Starter
- ▸Custom Data Transformation Rules
- ▸Product Options module
- ▸Priority support
- ▸Up to 200,000 SKUs
- ▸10 Users, 10 Data Sources
- ▸Everything in Growth
- ▸Public Fitment API access
- ▸Priority Support
- ▸Everything in Pro
- ▸Custom / proprietary features
- ▸Increased API usage limits
- ▸Intended for manufacturers distributing data
Flexible Pricing available if you have a use case different from our tiers.
Talk to Sales →How We Stack Up
See SearchAuto PIM running with real data.
Walk through a demo using actual auto parts data, not groomed sample data. No slide decks, no bull. Just the platform and a real conversation about whether we're a fit.
Book Your Demo →How Can We Help?
Free Platform Audit
We'll review your site and tell you the 3 biggest things costing you money.
30-Minute Strategy Call
Tell us your biggest bottleneck. We'll tell you how we can help, or point you in a good direction.
Custom Growth Roadmap
A written plan with what to fix, in what order, and what it should be worth.
Free Migration Audit
Tell us where you're at and where you want to go. We'll send back a written assessment of what a move would actually look like.